Privacy Policy

Plantar Fasciitis Trainer is run by Drawdown Brands LLC (“we”, “us”). This policy covers this website: the questions, your plan and buying it. Once you are in the iPhone app, the app's own privacy policy (in the app, under Profile) covers what the app does. We don't sell your personal information.

Your answers stay in your browser

Your answers to our questions (about your feet, what you've tried, your week and your goals) can say something about your health, so they stay on your device. Your browser keeps them while you take the quiz, so your plan can be built and shown to you, and they are wiped once you have your plan in the app. They are not sent to our server, to our analytics or to any advertising partner. Clearing this site's data in your browser removes them at any time.

Your email

When you save your plan, your email goes to this website's server, and from there:

• Your account. When you open the checkout, we look your email up in Google's Firebase Authentication, the account system the app uses, to find your Plantar Fasciitis Trainer account if you have one. If you don't, we create one only once your payment has gone through, so your plan is there when you sign in to the app.
• Your plan email. Once you have paid, we email you how to get into the app, through our email provider, Resend.
• Tips and offers. We keep your email, and your yes or no to tips and offers, in our own mailing list. We email tips and offers only if you said yes, and every one has a way to stop them.

Your payment

Payments are taken by Stripe, through RevenueCat's web checkout. We never see your full card number. RevenueCat keeps your subscription so the app can unlock it: your account id, your email, the plan, its price and currency, the dates it started and renews, your country and its status. Stripe keeps what it needs to take the payment and prevent fraud. RevenueCat emails your receipt, with the link to manage or cancel your plan.

Analytics

We use Mixpanel to learn how people move through this website, so we can make it better. It gets which screen you are on and for how long, the plan you look at and pick, how the checkout went (opened, paid, closed, and the reason you picked if you closed it), whether you said yes to emails, the ad that brought you here (its campaign tags), and your browser and type of device. It never gets your answers, your email, your name or anything you type. Its events carry a random id for your browser; once you buy, they are linked to your account id, so we can tell which visits led to a plan in the app. We ask Mixpanel not to use your IP address to work out where you are.

Advertising

We advertise on Meta (Facebook and Instagram). So we can see which ads work and show them to more people like you, Meta's pixel on this website and our server tell Meta when you view a page, give your email, open the checkout and buy, with the price of the plan. So Meta can tell which of its users it was, we send your email and a random id for your browser, each scrambled (hashed) first, your IP address, your browser, the area your connection is in (hashed), Meta's own cookies and, when you buy, your account id (hashed). Meta never gets your answers or anything you type.

Cookies and your browser's storage

Your browser keeps your answers, your progress, a random id for your browser and the ad that brought you here (for 30 days), so the quiz picks up where you left off and we can measure our ads. Meta's pixel sets its own cookies (_fbp and _fbc), which our server may also set for it, and Mixpanel keeps its random id. The checkout keeps a cookie for a day so that reopening it carries on with the same checkout. Clearing this site's data in your browser removes them.

Health information

Your answers are health information, and they stay in your browser, as above. Visiting a site about heel pain, or buying a plan from it, can itself suggest an interest in foot health: Meta and Mixpanel learn that much from the events above. We don't sell health information, we don't use your answers for advertising, and we don't buy health information from anyone. Where a law such as Washington's My Health My Data Act applies, you may ask what we hold, who we shared it with, and for it to be deleted, and you may withdraw your consent: write to jocelyn@drawdownbrand.com with the subject “Plantar health data request”. To appeal a decision, reply to it or write with the subject “Plantar privacy appeal”. Washington residents may also complain to the Attorney General (atg.wa.gov/file-complaint).

Who we share it with

Only the services that run this website, each for its own part: Vercel (hosting), Google Firebase (your account), RevenueCat and Stripe (your payment and subscription), Resend (email), Mixpanel (analytics) and Meta (advertising), and wherever we keep our mailing list. Each has its own privacy policy. We may also share information when the law requires it, to prevent fraud, or if the business is sold or merged. Your information may be processed in the United States and other countries.

How long we keep it

Your answers are wiped from your browser once you have your plan in the app. Your account stays until you delete it. Payment and subscription records are kept as long as the law requires. Your email stays on our mailing list until you unsubscribe or ask us to remove it.

Your choices and rights

To delete your account, open the app, tap Profile, then Delete account, or write to jocelyn@drawdownbrand.com with the subject “Plantar Fasciitis Trainer account deletion” and your sign-in email (never your password). Deleting your account doesn't cancel a plan: see how to cancel. Depending on where you live, you may also ask to see, correct, get a copy of, delete or limit what we hold about you, or object to how we use it, and you may complain to your local privacy regulator. Write to jocelyn@drawdownbrand.com; we may ask you to confirm the request comes from you.

Children

Plantar Fasciitis Trainer is for adults, 18 and over. We don't knowingly collect information from children; if you think a child has given us some, write to us and we will delete it.

Changes and contact

When we change this policy, we change the date at the top, and we tell you before a big change. Questions about your privacy: jocelyn@drawdownbrand.com, Drawdown Brands LLC.